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Mark Certificates

Protect your brand and prevent domain impersonation attacks with a VMC or Common Mark Certificate.

Mark Certificates

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Mark Certificates boost the reputation, engagement and trust of your emails by displaying your logo alongside every authenticated message.

Combined with email authentication standards (BIMI, DMARC), Mark Certificates give recipients an instant visual cue that your email is authentic.Choose a Common Mark Certificate (CMC) for trademarks protected by prior use, or a Verified Mark Certificate (VMC) for registered trademarks and government seals. VMCs enable a blue “authenticated” checkmark in Gmail.

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Common Mark Certificates

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Mark Certificates boost the reputation, engagement and trust of your emails by displaying your logo alongside every authenticated message.

Combined withemail authentication standards(BIMI,DMARC), Mark Certificates give recipients an instant visual cue that your email is authentic.Choose a Common Mark Certificate (CMC) for trademarks protected by prior use, or a Verified Mark Certificate (VMC) for registered trademarks and government seals. VMCs enable a blue “authenticated” checkmark in Gmail.

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Features

Fight phishing

Mark certificates allow you to display your verified logo in the user’s inbox to visually identify your communications as authentic—and help recipients quickly identify fraudulent or malicious phishing attempts.

Improve email security

Because mark certificates require you to verify that you use strong email authentication standards, your organization also benefits from increased security, visibility and deliverability.

Stand out from the crowd

A mark certificate allows you to extend your organization’s visual brand to email—one of the most-used and competitive digital locations. Increase reach and recognition, while associating your organization with stronger email security and validation.

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No more generic initials. It’s time to take back the inbox.

Learn how a VMC helps you increase user trust, expand your brand visibility, improve customer experience, and amplify engagement.

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Specifications

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Verified Mark Certificates (VMC)

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Common Mark Certificates (CMC)

  • Subscribe for
  • Validates logos that have not been registered as a trademark
  • Optional configuration to display multiple logos for sub-brands, seasonality, etc.
  • Flexible hosting in-house or with
  • Requires compliance with Brand Indicators for Message Identification (BIMI), Domain-based Message Authentication, Reporting & Conformance (DMARC), Domain Keys Identified Main (DKIM), and Sender Policy Framework (SPF)

Use cases

Mark Certificates, including Verified Mark Certificates (VMC) and Common Mark Certificates (CMC) are the ideal solution for organizations seeking to improve email trust and efficiency.

  • Increase user trust
  • Boost open rates
  • Improve brand recognition and visibility
  • Demonstrate strong email security
  • Reduce phishing risk
  • Supplement internal S/MIME practices

See how this cloud-based IT service improved efficiency and productivity using Verified Mark Certificates.

Verified Mark Certificates Use Case

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Frequently Asked Questions


The following requirements must be met and validated before a VMC or mark certificate may be issued:


You will need one certificate per unique logo. If you only have one logo, a single certificate will work for multiple sending domains. However, if you have multiple logos, you will need a certificate for each, regardless of the number of sending domains.


Once you’ve published DMARC at enforcement, Verified Mark Certificates require several additional identity validation steps. The time to complete this process varies, but once all necessary documentation is verified, we can usually issue your certificate within the same day.


The following providers currently support BIMI/mark certificates:

  • Google/Gmail (enhanced support, blue checkmark)
  • Apple (Digitally certified label in message details)
  • au.com
  • Yahoo
  • Fastmail
  • Cloudmark
  • La Poste
  • Onet
  • ZohoMail
  • Zone
  • Zoner


Like TLS/SSL certificates, the . With a subscription, we’ll notify you when it’s time to renew and automatically issue a valid certificate before your current certificate expires.


certificate subscriptions allow you the flexibility to easily replace or reconfigure certificates and other licensed products, simplify budgeting by annualizing the fees associated with your certificates, and automate license renewals for streamlined certificate lifecycle management.

Related resources

DATASHEET

Mark Certificates for Email

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CASE STUDY

Providing secure email trust and brand recognition with Verified Mark Certificates (VMC)

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GUIDE

Verified Mark Certificates: a detailed guide for performance marketers

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GUIDE

DMARC is the foundation of verified email—and a good idea for every organization.

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GUIDE

VMC Readiness Guide

VMCRR 01
WEBINAR

Put your logo to work—how to leverage your logo with VMCs & DMARC

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BLOG

More than one logo or domain? Here’s how many VMCs you’ll need.

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BLOG

Not sure if your logo is trademarked? Read this blog post to learn more.

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Will a .png or .jpg logo file work? No. Here’s how to put your logo in .svg format.

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FAQ

Verified Mark Certificates FAQs

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RESOURCE

Think you’re already DMARC compliant? Use this checker from our partner Valimail to be sure.

How will your logo display?

Drag an SVG file here to see what your customer will see.

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